Workshops

Strategic Communications Group LLC offers communication skill-building workshops that you can’t find anywhere else—tapping into experts who share what they’ve learned through years on the job. We can customize the workshops below...or design a workshop exclusively for your organization!

Secrets for Creating A Successful Corporate Video

In this workshop, you'll learn:

How to choose the right vendor for your video project
The importance of pre-shoot planning
Interview techniques to get the soundbites you need
Tips for sailing through the corporate approval process
Developing and sticking to your video budget

Video can be a powerful communications tool in a corporate setting…but getting through the planning, approvals and editing can be daunting. In this workshop, we bring a seasoned communicator and a professional video producer together to share their insights into making effective corporate videos.

You’ll learn how to plan (and stick to!) a budget…the importance of pre-shoot planning…tips for getting through the approval process…and more. We’ll also talk about ways to make a big impact on a small budget. Our hands-on component will focus on interviewing to get the soundbites you need and editing for maximum impact.

How to Conduct a Communications Audit

In this workshop, you'll learn how to:

Make sure your communications are aligned with your organization's goals
Objectively evaluate your current communication programs
Develop actionable plans to drive the results you want

This session will help you assess the effectiveness of town hall meetings, face-to-face communications, intranets and more. You'll learn techniques for determining whether your content is driving understanding and behavior. You'll also get tips for ensuring that your messages are consistent across all communication channels.

Reviews from "How to Conduct a Communications Audit"

"The entire workshop was useful. A lot of information was communicated clearly and succinctly, in a very logical way."

"I have been to several seminars/ meetings like this one and the others always talk about what they did, but they usually don't get very deep into HOW they did it. Sharing how both of you map your audience, plan your audits, SWOT/ SWT, etc. was very helpful and makes it way easier to actually apply what I learned as I get back to the office."

"I appreciate the detail and the time we spent talking about some of our own challenges. The feedback was great."

"I have attended hundreds of hours of training for my job, most completely unrelated to communications. This course stands out to me in that a lot of information was communicated extremely well in a short amount of time. I have learned less in 40 hour courses. It was very well done."